Privacy Policy

Who We Are

This Privacy Policy applies to Satvia Pure, a family-run direct-to-consumer superfood brand based in India. Our website is satviapure.com.

We sell premium Indian superfoods — including Gold Grade Makhana and Wild-Grown Chia Seeds — sourced directly from farming communities in Bihar. We take the privacy of our customers seriously and handle all personal data with care and respect.

Data We Collect

We only collect data that is necessary to process your orders and improve your experience. We do not collect data we do not need.

When you place an order, we collect:

• Your full name
• Delivery address (street, city, state, PIN code)
• Email address
• Phone number
• Payment information — processed securely by our payment gateway. We never store your card details on our servers

When you visit our website, we may automatically collect:

• IP address and approximate location (country/city level only)
• Browser type and device information
• Pages visited and time spent on the site
• Referral source — how you found us

When you subscribe to our newsletter or contact us, we collect:

• Your email address
• Your name (if provided)
• The content of your message

How We Use Your Data

We use the data we collect only for the following purposes:

• To process and fulfil your orders, including dispatch and delivery
• To send you order confirmations, tracking updates and delivery notifications via email, SMS or WhatsApp
• To respond to your queries or support requests
• To send you our newsletter and wellness updates — only if you have opted in
• To improve our website, product offerings and customer experience
• To comply with legal obligations under Indian law, including GST and FSSAI regulations

Cookies

Our website uses cookies — small text files stored in your browser — to improve your experience and help our site function correctly.

We use the following types of cookies:

• Essential cookies — required for the website to function, including your shopping cart and checkout session. These cannot be disabled
• Analytics cookies — help us understand how visitors use our site (e.g. which pages are most popular). We use this data in aggregate form only
• Preference cookies — remember your settings and choices to personalise your experience

You can control or disable non-essential cookies through your browser settings at any time. Please note that disabling cookies may affect the functionality of certain parts of our website, including the shopping cart.

Who We Share Your Data With

We share your personal data only with trusted third parties who help us operate our business. All third parties we work with are required to handle your data securely and only for the purpose for which it was shared.

• Logistics partners (Shiprocket / Delhivery) — your name, address and phone number are shared to enable delivery of your order
• Payment gateway — your payment details are processed securely by our payment provider. We do not store card or UPI details on our servers
• Email service provider — your email address may be stored with our email platform to send you order updates and newsletters you have opted into
• Legal authorities — we may be required to share data with government or legal authorities if required by Indian law

We do not sell, rent or trade your personal data to any third party for marketing purposes under any circumstances.

How Long We Retain Your Data

• Order data — retained for a minimum of 7 years as required under Indian tax and accounting regulations (GST Act)
• Account data — retained for as long as you maintain an account with us. You may delete your account at any time by contacting us
• Newsletter subscribers — retained until you unsubscribe. Every newsletter we send includes an easy unsubscribe link
• Contact form messages — retained for up to 2 years for reference and quality purposes, then deleted
• Website analytics — retained in anonymised, aggregated form only

Your Rights

Under India’s Information Technology Act 2000 and the Digital Personal Data Protection Act 2023 (DPDP Act), you have the following rights regarding your personal data:

• Right to access — you may request a copy of the personal data we hold about you at any time
• Right to correction — you may request that we correct inaccurate or incomplete data
• Right to erasure — you may request deletion of your personal data, subject to our legal retention obligations
• Right to withdraw consent — you may withdraw your consent to marketing communications at any time by unsubscribing or contacting us
• Right to grievance redressal — if you believe your data has been mishandled, you have the right to raise a grievance with us directly

To exercise any of these rights, please contact us at hello@satviapure.com. We will respond within 30 days.

Data Security

We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it from unauthorised access, loss or misuse.

• Our website uses HTTPS encryption for all data transmitted between your browser and our server
• Payment data is processed via PCI-DSS compliant payment gateways — your card or UPI details never touch our servers
• Access to customer data is restricted to authorised personnel only
• We regularly review our security practices to ensure they meet current standards

While we take every reasonable precaution, no method of internet transmission is 100% secure. If you believe your data has been compromised, please contact us immediately.

Third-Party Links

Our website may contain links to third-party websites such as our social media profiles (Instagram, X, Threads) or our logistics partner portals. These websites have their own privacy policies, which we do not control and are not responsible for.

We recommend reviewing the privacy policy of any third-party website you visit via a link on our site.

Children’s Privacy

Satvia Pure’s website and products are not directed at children under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has submitted personal data to us, please contact us at hello@satviapure.com and we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or the services we offer. When we make material changes, we will update the “Last Updated” date at the top of this page.

We encourage you to review this page periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy or the way we handle your personal data, please reach out to us. We are a small family business and there is always a real person on the other end.